In the absence of an Australian international motor show for more than a decade, Hyundai remains at the forefront of interactive automotive experiences, particularly at racetracks.
Last weekend, the 2025 Hyundai N Festival drew a sold-out crowd of nearly 500 automobile enthusiasts to Morgan Park Raceway in Queensland. A total of 483 participants and 276 N-series vehicles converged on the rural track, located two hours west of Brisbane.
Although attendance was lower than the record-setting event at Sydney Motorsport Park last year, where approximately 1,800 Hyundai fans and nearly 500 N-cars participated, this sixth annual gathering—marked by its debut at Morgan Park—featured a lively group photo that closed the main street of Warwick, as 145 N cars paraded through the small town on Sunday morning.
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Over the course of the weekend, 120 customer cars took to the track each day, and 77 participants engaged in roll racing on Saturday evening. Additionally, a social meet-and-greet attracted 120 enthusiasts, further fostering the sense of community among fans.
The event saw a remarkable 266 sign-ups for passenger rides, along with 73 test drives featuring N models, hot laps for 55 passengers, and 47 show-and-shine entries—a display of pride for many participants. An N road drive that preceded the festival also welcomed 91 N-cars and 151 people, with a notable 35 percent of track-day attendees experiencing a racetrack for the first time.
Among the special guests was former Hyundai N chief Albert Biermann, who showcased impressive speed in the Ioniq 5 N. Off-track, attendees could enjoy the N WRC Heritage Exhibition, participate in N Tech Garage sessions, attend N Tech Talks, browse through N Performance accessories, visit the N merchandise store, and partake in a workshop dedicated to genuine service wheels.
Participants came from as far away as Sydney, and unlike similar events hosted by premium automotive brands, attendees of the N Festival were only required to pay a modest $50 entry fee and a $25 AASA license fee for each day.
While it remains unclear how many sales were generated during this festive weekend, it is estimated that Hyundai invested approximately $200,000 into what has become Australia’s largest automotive brand event series, alongside the year-long loan of a Santa Fe to Morgan Park Raceway.
Following similar events internationally, the inaugural Hyundai N Festival in Australia took place in 2019 at Wakefield Park (now known as One Raceway) and has since included venues such as Queensland Raceway in 2020, Winton Raceway in Victoria in 2021, and The Bend Motorsport Park in South Australia in 2022.
For more on Hyundai’s latest offerings and events, stay tuned for more updates.
Source:www.carexpert.com.au
