Owning a Bugatti Chiron is not just about possessing one of the world’s most luxurious hypercars; it’s also an invitation to personalize the experience in truly unique ways. For those who can afford its staggering price tag, the opportunity to collaborate with the automaker for tailor-made accessories is an enviable perk.

However, amid its magnificent engineering and design, one glaring oversight in the Chiron’s interior has left owners yearning: a cupholder. Considering this car’s base price of approximately $4 million, the absence of such a basic feature can indeed be perceived as a letdown. Interestingly, it’s a quirk that even my vintage 1986 Nissan 300ZX shares, highlighting that perhaps simplicity is sometimes overlooked in the pursuit of high performance.

Such was the case for Chiron owner Shannon Ralston, who faced a moment of panic when a spilled Red Bull sullied her immaculate door panel. Recognizing the need for a solution, she reached out to Bugatti, hoping for a swift resolution.

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A Practical Innovation: The Door Card Cupholder

Just weeks after her request, Bugatti’s design team, led by Frank Heyl, devised an elegant solution. Utilizing advanced 3D printing technology, they created a prototype for a cupholder that seamlessly integrates into the Chiron’s existing door card. This innovative design required no specialized tools for installation and features two dedicated slots—one for a standard 500 ml water bottle and another for the now-infamous Red Bull can that sparked this endeavor, as explained by Heyl.

The prototype not only blends aesthetically with Ralston’s pink and white Chiron but is also personalized with her name emblazoned in matching pink. Reports suggest that this bespoke cupholder will be ready for installation by January.

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A Potential Trendsetter for Hypercar Customization

One is left wondering why Bugatti did not consider this feature during the initial design phase. While enhancing performance through weight reduction often comes to mind, the negligible addition of a cupholder would surely have little impact on the Chiron’s jaw-dropping top speed of 282 mph. The final product may utilize lightweight materials such as carbon fiber or aluminum, ensuring the car’s performance remains uncompromised.

The bespoke Bugatti Chiron cupholder

Frank Heyl

This initiative might just mark the beginning of a new era in customization for Bugatti owners. It is likely that Ralston isn’t the only Chiron enthusiast wishing for a solution to this everyday inconvenience. Furthermore, who’s to say this trend will remain exclusive to the Chiron?

And now, one can’t help but imagine a thrilling scene reminiscent of Initial D—can we expect another Chiron top-speed run, this time featuring a full cup of water in tow?

Source:www.autoblog.com